Did you know that the Earth doesn’t revolve around the sun? In fact, the Earth, along with the sun and all the other planets of the solar system is orbiting around a center of mass (a point in space) of the solar system...

Marketo with its pride is never trying to make itself any easier or even more affordable for its clients; nonetheless, its customer base is by no means shrinking or alienating towards any other solutions. Records have proved...

A direct comparison between these two can be a little tricky; both platforms belong to different families, that’s why beforehand we better understand their nature and what they do. Hubspot is a marketing automation t...

Inside the ring today we have two heavyweight champions in the world of Email Candy….. Or what we know as Transactional Email. Sugar punches versus lemony shields….. We sure gonna have lots of fun tonight....

Marketo offers top-grade marketing automation solutions for SMBs (small to mid-size business) with a direct focus on B2B companies through its products which can be bought separately or as a bundle. These products are: Lea...

HubSpot is known as the king of marketing software, and it has taken its place on the throne after a decade of existing and continuously improving.  The company itself regarded as one of – if not the – lea...

If it happens that you are looking for Customer Relationship Management software, you will find out that one name comes up now and then: Salesforce. In every article or video you watch, they will mention it at least once....

Today we will discuss the whereabouts of two of the megastars in the world of mail dripping, or what we know as Email marketing. Getresponse Vs. MailChimp. As every case of the celebrity, there is always a story. We all...

The fact that HubSpot was initially created in 2006 as a Marketing-Based software while Salesforce was found & designed in 1999 to help sales reps makes it eminent to define what sales and what marketing is, and why ..

Long gone are the days where Customer Relationship Management (CRM) was just for large businesses. In today’s fiercely competitive market, businesses of all sizes need to leverage CRM software if they want to stay compe...